HOLIDAY EATS
Enjoy recipes this Thanksgiving that’ll make you say “this is just how mom makes it”. No matter where you’re from or how you celebrate, It’s Gonna Be Great™
With flavourful ingredients like our Turkey Gravy Mix or Pumpkin Pie Spice, you can cook up signature holiday dishes that the whole family will enjoy.
Our new survey revealed how Canadians are celebrating Thanksgiving in 2025, blending timeless flavours, technology-driven inspiration, and clever time-saving strategies to create memorable meals for family and friends.
Canadians’ Thanksgiving celebrations are more diverse than ever, but they still favour the smell of roasted turkey which tops the list of Thanksgiving scents that inspire nostalgia among 41% of Canadians.
While tech may be transforming how we cook, classic crowd-pleasers are the clear favourite around the dining table, with 83% of Canadians saying they prefer tried-and-true recipes over something new.
Over 80% of Gen Z are embracing clever time-saving tips this Thanksgiving — from prepping ahead to simplifying recipes — proving that a great holiday meal doesn’t have to mean more time in the kitchen.
This new survey reveals a generational divide in AI and virtual assistant use, with 53% of Gen Z and 36% of Millennials embracing generative AI to source time-saving tips and delectable dishes for the holiday.
Discover NEW Maple Brown Sugar and Frosted Vanilla Finishing Sugars, plus
festive Seasoning Mixes to make holiday meals effortless.